Craft market realigns following record, colouring-fuelled years

Craft market realigns following record, colouring-fuelled years

Cast your minds back to the sunlit uplands of 2015, when there were only seven Harry Potter books, the pound was a hefty £1.51 against the dollar and, to general disdain and mockery, some unfortunately coiffed reality TV star announced his surely ill-fated bid for the US presidency. Most importantly, the print market was back in the black for the first time in seven years, posting value growth of 6.6% year on year. It has maintained that annual growth since, though 2017’s increase in value was a razor-thin 0.1%.

Though vloggers, wellness bloggers and parody Ladybird Christmas gifts all hel...

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