Futurebook | The Bookseller

"Authors, as role models, can be transformative": Pop Up Projects on engaging kids with books

By Molly Flatt

Associate editor at FutureBook

Pop Up Projects is a social enterprise that works with educational, literary and cultural organisations to empower families from all walks of life to read more widely,... Read more

Audio, VR and mobile fiction dominate the agenda at PubTech Connect, New York

By Gayle Feldman

With sales in the sector surging, excitement about everything audio was ubiquitous at Tuesday’s PubTech Connect conference. Co-sponsored by the New York University Center... Read more

Book to video: How can publishers reach 'creative upskillers'?

By Sophie Rochester

Founder and c.e.o. at Yodomo

Is video best used solely as a marketing tool for publishers - or could it become a stand-alone paid-for format? Read more

Announcing FutureBook 40: the definitive list of publishing innovators in the UK

By Molly Flatt

Associate editor at FutureBook

Move over, Bookseller 100: a new list’s in town, and it promises to be more diverse, more dynamic and more dangerous than you. Yes,... Read more

Immersive technology: which publishers are investing and why

By Alice Bonasio

Tech journalist at Freelance

Plenty of publishers are talking about AR, VR, mixed reality and other immersive tech - but will they put their money where their mouths are? Read more

iRead recruits a super-team of European experts to redesign how kids learn to read

By Molly Flatt

Associate editor at FutureBook

Read brings together some heavyweight European academics and educators to shake up literacy with a new generation of apps. Read more

Hiding in plain sight: how can publishers find more diverse writers?

By Laura Wilkinson

Project Manager at Creative Futures Literary Awards

Publishers are seeking diversity - but how exactly can they make outreach initiatives work? Read more

Are you really targeting the right readers and reviewers for your book?

By Lucy Cruickshanks

Co-founder and editor in chief at Bookaxe

There’s a moment that sticks in my mind from an early meeting about my debut novel, The Trader of Saigon. The book didn’t fit neatly... Read more

Rare Birds gives the book club model a feminist twist

By Molly Flatt

Associate editor at FutureBook

This Leith-based book club has two unique selling points: a female-only lineup and a focus on unashamed, inclusive enjoyment. Read more

Backlists, trends and data: the strategies behind The Works' bookselling success

By Molly Flatt

Associate editor at FutureBook

Last month, we published a rallying call from Ger Graus OBE, who lamented the ongoing lack of affordable books for children. "I continue to dream... Read more

5 things inspiring Bolinda's Rebecca Hermann right now

By Molly Flatt

Associate editor at FutureBook

Rebecca Hermann is an Australian entrepreneur, businesswoman, and one of the first unabridged audiobook publishers in the world. She is co-c.e.o. and joint shareholder of Bolinda, the world’s... Read more

Entale helps publishers ride the audio wave with smart new software

By Molly Flatt

Associate editor at FutureBook

Entale's formidable team wants to create "a rich, enhanced listening experience" for both audiobooks and podcasts. Read more

How can we help more authors reach more readers?

By Gordon Wise

Senior literary agent at Curtis Brown

What do authors really think about what publishers can do better? Read more

'It's kind of stagnant': Entrepreneurial guru Gary Vaynerchuk thinks the book trade needs to step up

By Molly Flatt

Associate editor at FutureBook

We asked the entrepreneur and bestselling author to turn his disruptive eye on the book industry - and he didn't hold back. Read more

Bookabees is "a children’s library, bookshop and subscription box in one"

By Molly Flatt

Associate editor at FutureBook

A subscription model, both lending and buying options, educational experts, personalised boxes and a bespoke algorithm - this London startup is throwing everything at the problem of getting more kids to read. Read more