5 inspiring things: Bobby Thandi

5 inspiring things: Bobby Thandi

As v.p. Digital at Dubit, Bobby Thandi develops strategies and oversees development of digital entertainment apps, VR, and games for kids. His clients include Mattel, PBS KIDS, DreamWorks, Disney and Cartoon Network. Here he shares five things inspiring him to think and work differently right now.


Hardware: Apple Watch. Any gadget that helps save me time in the day and thereby allows me to be more productive at work is a winner in my book. My Apple Watch face not only gives me the obvious information such as time and date, but it also lets me know the times in LA, NY, and Melbourne, which is critical for helping manage our offices and clients in these timezones. Also, the watch face tells me what time my next meeting is, where it is and what it’s regarding. The Apple Watch gives me all this information within a second and is much faster than using your phone and laptop. 

Software: Evernote. Evernote essentially acts as an extension of my brain - but never forgets anything! Not only is it a simple way to create, store, search, and navigate my notes and reference materials; but it also seamlessly syncs and works across my laptop, tablet and phone. It’s all backed up to the cloud too, so I never need to worry about losing any of my notes.

Here are five other cool features of Evernote.

Book: Creativity, Inc by Ed Catmull. This is the best book I’ve read on creative business and creative leadership. There are so many gems in here that I won’t do it any justice within a couple of paragraphs - so here’s a link to a review that will hopefully persuade you to read the book.

My personal favourite gem is the Braintrust - which Ed states is one of the key reasons why Pixar delivered hit after hit. It's a group of senior folks (producers, directors, writers etc) who analyse each iteration of a film and give candid notes to the director of all the problems with it. The Braintrusts essential ingredients are frank talk, spirited debate, laughter and love. I think any creative company who takes on the Brainstrust concept will deliver improved products.

Idea: Every human is born free of prejudice. But parents subject their kids to prejudice thinking at home that results in folks having prejudice views on gender, race, religion, sexual orientation, and so on. I came to this realisation when I first held my daughter and knew she’d encounter prejudice views within my extended British-Indian family based on her gender. So I thought I can’t change an adult's prejudice views, but I can educate preschool kids that it’s wrong to be prejudice.

I did this by creating a preschool book that’s a fun read yet has a deep social message. It’s called Fly Guys: Monday Madness and work is underway for an animated TV pilot! My Fly Guys work is in addition to my day job at Dubit - but it goes to show how an idea can motivate and inspire you to try and make the world a better place.

Person: Tim Ferriss. I love listening to podcasts such as Exponent, a16z, This Week in Startups and Voices of VR on my commute to work. My favourite is Tim Ferriss. He has so many hacks to improve one’s productivity, thinking, reading speed, memory ability, and so on that I think he’s brilliant! You should definitely check out The Four Hour Work Week if you want to (as stated on his website) “10x your per-hour output”. I haven’t 10x my per-hour output yet, but he’s for sure made a huge improvement... One of his recommendations is drinking Four Sigmatic Mushroom Coffee Mix with Lion’s Mane and Chaga. After personally testing it, I’d describe it as rocket-fuel for your brain!

Bobby will be speaking at this year's FutureBook Conference. For more information and tickets, click here.