In depth: author portals

In depth: author portals

It is not easy being an author at the moment; advances are down, constantly communicating with your fans via social media is essential, and sales channels are more competitive than ever. To this end, Random House US announced the opening of its new opt-in Author Portal in March. Built in-house, it is a one-stop shop for Random’s US authors and illustrators, and their agents, which provides access to detailed, regularly updated data about their sales, royalties and sub-rights (for both frontlist and backlist) “anytime, anywhere”.

Through its “Track Your Sales” tool, users can view sales...

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