Souvenir Press will reissue Julia Cameron’s “bestselling guide to creativity” The Artist’s Way.
Profile has UK and commonwealth rights, excluding Canada, and will publish The Artist’s Way in hardback in April 2020. The paperback will follow in October. Both books will feature contemporary designs to appeal to new readers.
Published in 1991, The Artist’s Way offers techniques to open up “opportunities for growth and self-discovery” according to its synopsis and the publisher said it has been credited with launching hundreds of novels, plays, films, startups and other creative projects.
Cameron said: “I believe the new look of The Artist's Way will bring to us a new audience, attracted by the clean, up-to-the minute design, which is at once classic and energetic.”
Souvenir Press publisher Rebecca Gray said: “Julia Cameron’s message, that anyone can be creative and enjoy their creativity, has inspired millions and is more relevant today than ever. When it comes to self-care, self-improvement and self-esteem, she is the original and the best teacher, and we are very proud to be working so closely with her on these new editions of her classic works.”
Profile said they are planning a far-reaching media campaign including working with influencers and YouTubers trialling the book’s key exercises and posting their results. Cameron will visit the UK in April to launch the publishing programme.
Described by the publisher as a creativity guru and author of over 30 books, Cameron has multiple credits in theatre, film and television.
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