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Yudu partners with Top That!
07.03.13 | Bookseller Staff
Digital publishing specialists Yudu have partnered with Top That! publishing and its preschool brand, The Froobles, to produce a range of licensed iBooks.
The Froobles iBooks are based on the brand's fruit and vegetable characters. The story and activity books will let children read, draw, colour and sing-along with the stories.
The first two titles, At the Seaside and Fairytale Adventure will be unveiled at Bologna Children's Book Fair next month.
David Henderson, m.d. of Top That! Publishing said: "We're incredibly pleased to have another great new partner for The Froobles brand, we think children will really engage with the Yudu iBook range and it's another positive step for our little characters."
The Froobles have already been licensed to products including outdoor play equipment specialists Playtec Leisure. Additional countries are expected to join the worldwide publishing programme at Bologna.