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Pottermore defends selling e-books directly
27.06.11 | Charlotte Williams
Pottermore has responded to retailers' frustrations over being unable to sell the Harry Potter e-books, saying the idea was to "ensure ease of availability across all reading devices".
Retailers hit out at J K Rowling's decision to sell the Harry Potter e-books directly through her Pottermore website, which will launch in October. A Pottermore spokesperson said: "Pottermore is designed to encourage the reading and re-reading of the Harry Potter books in all formats and editions, both print and digital, to both existing and new generations of readers. We think this will have a positive effect on those selling physical books as well as on sales of digital ones."
He added: "The decision to make e-books exclusive to the site was to ensure ease of availability across all reading devices and to the widest possible audience and also to support the ultimate intention of the site to be an online reading experience.”
Among the retailers who attacked the Pottermore plans was Waterstone's. A spokesman for the chain said last week: "We always sought to add value for the fans when a new Harry Potter book was released and their launch days have become the stuff of legend at Waterstone's and other booksellers.
"We're therefore disappointed that, having been a key factor in the growth of the Harry Potter phenomenon since the first book was published, the book trade is effectively banned from selling the long-awaited e-book editions of the series."



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How dare that JK Rowling do such a dasterdly thing. To actually sell the HP Ebooks, titles she wrote and owns and to actually sell these Ebooks on a website? Her very own website, at that.
Somethings rotten in Denmark and that is sure. This is an outrage!
Yet, I wonder...just how would these complaining bookstores sell Ebooks? I don't think they are equipped for that. How would it work?
Waterstones sell ebooks through Waterstones.com. They're peeved that they won't get a chance to sell Potter ebooks that way.
Basically, we should just nationalise JK Rowling now and make her write for free. She's rich enough. We could set up a Potter Politburo to decide how much of her money she's allowed to keep.
Lesson to publishers: obtain the electronic rights as well...might as well chuck in any other rights that can be thought of (telepathy?!?). Of course they realise this now and the mega-rich Rowling is not the first to tread this lucrative e-path with a 'legacy book' established in print. The key question is: how popular will this be? The Potter books are an established phenomenon rather than a novelty and the first encounter children are likely to have is now through the films and other merchandise, rather than through reading. I suspect kids and e-readers do not (yet) go well together and there will probably be a roaring trade in the printed paperbacks, new or second hand (which authors have to grin and bear) for a while yet. Will she publish new stuff electronically as well? Assuming there is any new stuff, although the Potter world can surely stretch beyond the aging Harry and chums.
It's amusing to see bookchains hoisted by their own petard...the eye-watering slice of the RRP that they take simply isn't funny. Add to that the increasing costs of print publishing, and the move towards e-publishing by writers and readers is clear to see. I'm wondering how things work the other way... will the e-published (whether through Amazon etc or through an e-publisher) be able to hold onto print rights? In general, e-publishing is a great opportunity for readers and writers, but there are huge risks in going alone, unless you are established like Rowling or able to do it without an editor and promoter.
'It's amusing to see bookchains hoisted by their own petard' ... I mean, of course, chain booksellers. Indies will survive but will need to attract local markets and have their own characters.
What about public libraries? Many public libraries offer eBooks for loan. It does not appear that there are any plans to allow the HP books as digital loans.
I just bought Destiny's Forge (using five mouse clicks) and look forward to discovering a new SF universe. It seems internet arguments can be conducive to sales, too! =)
I think you've made a great point Matthew, and this is what I feel as well. I'm surprised no-one has made any comments on what a complete whack in the face this is to Amazon, and their intention to lock everyone else out. Amazon are remaining very quiet, basically because they prefer to put the frighteners on publishers who won't play ball, but - they can't do this with Rowling: too big, too popular. What are they going to do: remove the buy-now button from Rowlings book? That's been a satisfying thing to see. This does seem to be another writing-on-the-wall moment for Waterstone's though, and I can understand their panic and anger.
I do think this has the potential to be a gamechanger as far as children + eBooks is concerned though, and that is worrying me. It has the potential to be a 'Dire Straits' moment and I've seen plenty of older kids borrowing iPads / Kindles off Mum and Dad recently...
Our strategy, for what it's worth, is to continue to discover and champion new books and new authors. If some of the older indies think back, isn't that what you did when Potter first came out, and wasn't it great to be part of that? Let's go find the next Rowling, and in the meantime celebrate JK as the British Institution she invariably is.
With all this squabling going on over e-books I don't blame JK from doing her own thing. She seems a generous, sensible person so lets just see what her arrangements are.
Well done for admitting it! Very rare on the Internet.
Well done for admitting it! Very rare on the Internet.
Well done for admitting it! Very rare on the Internet.
Thanks very much for your patronage! You won't be disappointed. :)
How about the fact that "most" books are not available in large font format, and some people can't use audio books (like myself) so the only option is ebook where the font size can be increased enough for those who are legally blind can actually read. I think ebooks are fantastic, because before them, I was unable to read. I have not read a book in over 5 years, now I can. So ya, I know what a device called a book is, do you know what it is like to not to be able to read at all? That 5% is very grateful for ebooks, believe me.
Lesson to publishers: obtain the electronic rights as well...might as well chuck in any other rights that can be thought of (telepathy?!?). Of course they realise this now and the mega-rich Rowling is not the first to tread this lucrative e-path with a 'legacy book' established in print. The key question is: how popular will this be? The Potter books are an established phenomenon rather than a novelty and the first encounter children are likely to have is now through the films and other merchandise, rather than through reading. I suspect kids and e-readers do not (yet) go well together and there will probably be a roaring trade in the printed paperbacks, new or second hand (which authors have to grin and bear) for a while yet. Will she publish new stuff electronically as well? Assuming there is any new stuff, although the Potter world can surely stretch beyond the aging Harry and chums.
It's amusing to see bookchains hoisted by their own petard...the eye-watering slice of the RRP that they take simply isn't funny. Add to that the increasing costs of print publishing, and the move towards e-publishing by writers and readers is clear to see. I'm wondering how things work the other way... will the e-published (whether through Amazon etc or through an e-publisher) be able to hold onto print rights? In general, e-publishing is a great opportunity for readers and writers, but there are huge risks in going alone, unless you are established like Rowling or able to do it without an editor and promoter.
'It's amusing to see bookchains hoisted by their own petard' ... I mean, of course, chain booksellers. Indies will survive but will need to attract local markets and have their own characters.
What about public libraries? Many public libraries offer eBooks for loan. It does not appear that there are any plans to allow the HP books as digital loans.
With all this squabling going on over e-books I don't blame JK from doing her own thing. She seems a generous, sensible person so lets just see what her arrangements are.