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New app 'reinvents' London Encyclopaedia
05.07.12 | Philip Jones
A new app based on Pan Macmillan's The London Encyclopaedia is to be launched this week priced at £9.99.
London—A City Through Time was developed by Heuristic-Media, and is based on the third edition of the book, published in 2010. It is Heuristic's second "book app" following Cyclepedia, which was based on the Thames & Hudson title of the same name.
The app includes the full text of The London Encyclopaedia, compiled by Ben Weinreb, with close to 6,000 entries covering every street, square, building, person and events of interest in over 2,000 years of London history. It also includes three audio tours from London's official Blue Badge guides; 35 video documentaries and clips from the archives of the British Pathé movie library; and "spinning shots" of 20 historical artefacts from the Museum of London.
The app also features a "My London" function that allows anyone to highlight an area in London that is special to them. Contributors so far include the author and politician Jeffrey Archer, actress Renée Zellweger and the composer Michael Nyman.
The app is to be unveiled at the FutureBook Innovation Workshop to be held today (5th July). James Long, editorial director of digital at Pan Macmillan said: "Reading an encyclopaedia has been reinvented, making it an interactive, multimedia, fully connected experience."
The London Encyclopaedia was first published in 1983, and the third edition is still available in print priced at £30. London—A City Through Time is now available for £9.99 from iTunes or the app store.