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Kobo to expand into Holland
24.01.12 | Lisa Campbell
Kobo is to expand into Holland as it announces a partnership to sell its e-readers through Dutch retailer Libris Blz.
The Canadian-based digital book and e-reader company will begin selling its Kobo Touch reader through the chain from 30th January for €129.00 (£107.80) and its e-bookstore now includes “thousands of bestselling Dutch titles".
In the UK W H Smith is selling the Kobo Touch e-reader for £99.99 and Asda is selling it for £97.
C.e.o of Kobo, Michael Serbinis, said: “Through our new partnership with Libris Blz, we’re confident our expansion into the Netherlands will be a huge success. Kobo’s focus has always been to bring e-reading and e-books to people everywhere around the world.
"By launching in the Netherlands, and bringing e-reading to the passionate Dutch reading community—we are one more country closer to delivering on that promise.”
Caroline Damwijk, managing director of Libris Blz, said: “Libris Blz and Kobo are a perfect fit, as we are driven by a strong passion for reading and books and both organisations see great potential in e-reading.”
Kobo was recently bought by Japanese company Rakuten, which also owns Play.com.