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Penguin is organising a national competition for reading groups, in association with The Reading Agency and the Booksellers Association, in which they can win an appearance from Dawn French.
The competition will launch on 25th June, marking the first National Reading Group Day, and run until 31st August.
To enter the competition, reading groups must submit a 30-words or less explanation of why French should visit their group. The winner will be chosen by a panel consisting of French, Penguin marketing director Elizabeth Smith, The Reading Agency director Miranda McKearney, and BA president Jane Streeter. French will visit the winning group by the end of the year to discuss her book A Tiny Bit Marvellous (Michael Joseph), with runners-up winning signed copies of the book.
McKearney said: "We're excited to be celebrating the first ever National Reading Group Day in such style and to be working closely with libraries to bring reading alive in communities through the new Reading Groups for Everyone campaign."
Streeter added: "NRGD is designed to celebrate all that's great about reading groups, and nobody is more passionate about the joys of reading groups than independent booksellers.
"We are looking forward to a great variety of activity in bookshops and libraries, and with Dawn's help, to make NRGD a real fixture in the books calendar for book lovers."