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Lonely Planet puts content on Nokia
20.08.08 Victoria Arnstein
Lonely Planet is to make its books content available via Nokia Maps. The move means travellers can purchase and download the publisher's city guides for £5.99 on their Nokia phones.
"Lonely Planet is a well-known brand among travellers and stands for adventure and editorial independence," said Maximilian Schierstadt, head of media partnerships, Nokia context-based services. "We are very excited to offer their expert local recommendations and itineraries to our Nokia Maps consumers."
Stephen Palmer, c.e.o of Lonely Planet Publications, added: "This deal makes Lonely Planet content available regardless of time or place. It will help answer all those questions which travellers frequently have, such as 'What should I explore today?', or 'Where should I go for dinner tonight?'"
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