News
HarperCollins US puts catalogue online
13.05.08 Anna Richardson
HarperCollins US is developing an interactive, electronic sales catalogue offering booksellers an online tool to order books.
The new catalogue will also reduce HarperCollins’ paper output, as part of an ongoing effort by the publisher to reduce its carbon footprint. HC will preview the catalogue at Book Expo America at the end of the month and will launch a beta version in six to 12 months.
The catalogue will feature book covers, prices, on-sale dates, reviews and quotes, and media alerts will be updated in real time. It will also feature rich media content such as author interviews, promotional videos and audio samples.
Jane Friedman, president and c.e.o. of HarperCollins, said: “It has been clear to me for some time that catalogues are out of date as soon as they are printed. So much of what we do today is in real time. Why not our catalogs? In addition, an electronic version reduces a tremendous amount of waste in all areas, paper, production and shipping. I feel this is a win-win situation for our customers and for us.”
See Also
Related
- Shock as Friedman leaves HarperCollins
- Second quarter recovery at HC
- Second quarter income drop for HarperCollins
- HarperCollins to put books online free
- Barnsley promoted as Friedman departs
Book news from the BBC
- Ex-minister writes Mandela book
- Global warming threat to climbing
- Wrong winner book event defended
- Bereaved father publishes story
- Crofter's road inspires Africans
Latest Comments
- I wouldn't be at all surprised in Tony Morris is the next one to be thrown...
- Yes, Martin Palmer was sacked because of poor sales. People do not...
- David - You're probably right, film age-banding did not cause such...
- Mr Neil may be "looking to get back £750,000 from United Agents" but my...
- Books are not shoes. They are not shirts. They have no sell-by, nor...
RSS
Subscriber Content