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Alternate reality game from Penguin
Penguin is launching an Alternate Reality Game in its latest effort to engage readers through new technologies, according to Reuters.
Called We Tell Stories, the digital writing project will see six Penguin authors create six stories for an online audience over a six week period. Readers are invited to search for clues within the innovative tales, which will lead them to a seventh story hidden somewhere on the internet.
The initiative involves Booker-shortlisted Mohsin Hamid, bestselling author Nicci French and popular teen fiction author Kevin Brooks.
