THE BOOKSELLER MARKETING & PUBLICITY CONFERENCE

2016 conference took place on Tuesday 28th June

SELL MORE BOOKS.

The Bookseller's Marketing and Publicity Conference is the annual event where top book marketers and publicists come together to share insight on everything from communities to consumers to content, all geared toward stimulating ideas, debate, and providing the spark for the next wave of stellar campaigns.  The theme of the 2016 conference was a simple call to  "SELL MORE BOOKS"

Full speaker line-up and programme

KEYNOTE - GROWING A READING COMMUNITY: FIVE LESSONS FROM FIVE YEARS OF EMERALD STREET

Tim Ewington, Director of Shortlist Media

Anna Fielding, Editor, Emerald Street
 

 KEYNOTE - HOW STICKING TO WHAT WE KNOW WON'T HELP US GROW: MANAGING THE LONG AND SHORT HORIZON

Sara Lloyd, Digital & Communications Director, Pan Macmillan

A message from the programme director

There are many reasons why marketers and publicists in this industry do what we do, but when it comes down to it, we all want to sell more books. Whether it is one more or one million more, we are in the business of expanding the audiences for the stories we love. This year's conference will be geared towards that goal- Selling more books.

Miriam Robinson Programme director, The Bookseller Marketing and Publicity Conference 2016

Why Attend

Hear from a wide range of publishers, from the big houses to the independents
 

Learn from trailblazers outside the industry
 

Be inspired by the year’s most creative, and thrifty, campaigns
 

Discover how other teams are coping with lean budgets and low resource
 

Swap notes with over 300 of your fellow marketers and publicists

The Bookseller's Marketing & Publicity Conference was an invaluable experience. The speakers were exceptional and the conference expertly curated.

2015 attendee

 

For event queries please contact amanda.groves@thebookseller.com and for sponsorship enquiries please contact emma.lowe@thebookseller.com

The Marketing and Publicity conference is run by The Bookseller, Crowne House, 56-58 Southwark Street, London, SE1 1UN.