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Closing date: 05/04/2013

Head of Marketing - Trade

Company: Redwood

Location: London (Central)

Type: Marketing

Salary Description: Competitive Salary

Reference: TDCCR

Description:

 

A fantastic opportunity has arisen to join a leading trade publisher of high-quality illustrated books on a wide variety of popular subjects.  Reporting to the Sales and Marketing Director this role will be responsible for the marketing across all imprints and will manage the department including 2 members of staff.

Responsibilities will typically include managing the yearly marketing budget, overseeing Catalogues issues (monitoring new titles, overseeing the design, layout, format etc); working closely with the Sales and PR teams to ensure effective marketing material is produced in time for presentations, book launches, promotions etc; monitoring the workloads of marketing staff – setting targets, ensuring marketing plans are carried through etc.  You will also be responsible for online marketing, including the company website and social networking sites; videos and viral marketing and explore cross promotional activities with licenses.  You will also be responsible for targeted advertising of your product to the trade.

This is a great opportunity for a talented, and experienced marketing professional with trade book experience looking for the next step, a new challenge and a chance to put all your marketing expertise into practice. You will be educated to degree level or equivalent, with demonstrable relevant experience in a senior marketing role within trade publishing.  You will be passionate about marketing, creative with the ability to bring new ideas to the table; used to managing a small team and using the full marketing mix within your role.

Please forward an up to date CV in the first instance at your earliest convenience with a short covering letter, outlining your interest and salary expectations.

Contact Details:

theresa.duncan@redwood-professionals.com

Theresa Duncan

0845 389 2289